Lifestyle Intelligence, for teams that serve the luxury market.

Where luxury travelers go, what they choose and how their tastes change, season by season, delivered as reports, data and briefings.

What it measures

Ten categories, the same ones The Approved List is arranged by. Each is read by region and by season.

How the signals are gathered, how often they change, and what they never include.

Sources
The group's own work arranging travel, events and requests, alongside public sources.
Each season
Refreshed four times a year, with each edition of The Approved List.
Aggregated
Every figure describes a group. Nothing in the data describes an individual.
Read by people
Each report is written by the team that gathered the signals, not generated from them.

In the form that suits the team using it, from a quarterly report to a session on one question.

Reports
A written report for each category or question, with what changed and why.
Data files
The figures behind the reports, ready for your own analysis.
Briefings
A session with the team on the questions you bring.

Each edition shows the kind of signal Intelligence is built on, in public, one season at a time.

How is the data licensed?

Licenses are agreed case by case, for the teams and uses you name.

Can a dataset be ours alone?

Some cuts can be. The team will say which during the first conversation.

Can we ask for a custom cut?

Yes. Name the category, region or question, and the team will scope it.

Who uses it?

Teams that serve luxury customers: brands, card issuers, hospitality groups and the people who plan for them.

A first conversation covers the categories you care about and the questions you want answered.