One family, one standard

What "Approved" means.

Every membership we build clears the same bar before it earns the name.

Humans, not menus

Real people you can actually reach (by phone, by text, by email), backing every membership, around the clock.

Access, not ads

Members-only rates, vetted shortlists, and intelligence the public doesn't see. We work for members, not advertisers.

Honest by design

Clear pricing, guarantees we can keep, and lines we won't cross. Stated up front, on every page.

Can't pick a lane?

Take both roads: Lux Traveler.

Approved Traveler's premium tier folds the Lux 24/7 personal assistant into the full travel marketplace: one membership, both betters, for up to 10 household members.

See Lux Traveler

Lux Traveler

$1,799.99 / year

  • The entire travel marketplace, wholesale-priced
  • 24/7 US-based personal assistant built in
  • Family & household management
  • Reward Credits + 110% Best Value Guarantee

Quarterly · Free to join

The Approved List.

Lifestyle intelligence, four times a year. Where to go before everyone does, what's actually worth the money, and the vetted names worth knowing. Researched the way we research everything: by humans, for members.

  • Four issues a year, no weekly noise
  • Travel, dining, home, and household intelligence
  • No ads, no sponsored picks: recommendations we'd give a member

Quarterly only. Unsubscribe anytime.

Approved Experiences presents

The Approved List

Vol. IVQuarterly · Lifestyle IntelligenceSummer

The Radar

Where to be next season, before the lines form.

The Verdict

Worth it or skip it: this quarter's splurges, tested.

The Black Book

Vetted names to know, from tailors to travel fixers.

Spring · Summer · Fall · Winter

Pick your better.

Either road leads somewhere easier. And if you can't decide, Lux Traveler takes both.